Richard Liu Qiangdong is the CEO and founder of JD.com, China’s leading e-commerce company. JD.com is actively servicing over 100 million shoppers and according to Forbes Magazine, JD is worth over an estimated $12 billion US dollars (as of 2018).
Richard Liu was born to coal-shipping parents in Sugian a town in China’s Jiangsu province. His parents instilled values of hard work and education and pushed him to excel in everything he tried. Richard Liu Qiangdong earned a Bachelor’s Degree in sociology from The Peoples’ University in China. While in college he realized the importance of rounding himself to become more desirable when seeking employment in the future. On his own, he learned computer coding and studied computer science.
After he graduated Richard Liu was hired by Japan Life, a natural supplement provider. He eventually became the Director of Computers for Japan Life. In 1998, Richard Liu Qiangdong left Japan Life to embrace his entrepreneurial calling. He started by selling magneto-optical products and provided great customer service, easy transactions and Liu began to streamline business ventures through the use of technology. He also decided that in order to set himself apart from other vendors he would only sell authorized products. Five years after he started, Richard Liu found himself with a highly profitable retail chain of 12 stores.
In 2003, with the SARS outbreak in full force in China, many shoppers began to change the way that they shopped. Richard Liu Qiangdong was able to shift his store model to an e-commerce one. Within two years of moving into e-commerce, all of the retail stores were closed. Richard Liu renamed his e-commerce operation to 360Buy Jingdong. By spending time and money, Richard Liu perfected the user experience to create a successful buying experience for the consumer. After a while many vendors wanted to see the profitability associated with Richard Liu’s platform and sell their merchandise there as well. He renamed the site to JD.com.
In 2014, JD.com became the first China-based company to be publicly traded on the NASDAQ market. Today JD.com utilizes the world’s largest fleet of drones to provide quick delivery to over one billion individuals.
Because of Qiangdong’s success in selling other goods online, Richard Liu Quiangdong has now been ranked by Business of Fashion as a top 500 “Most Influential Person In The Fashion Space”. Fashion is, of course, a $2.4 trillion market on its own.
Learn more about Liu on www.joybuy.com/richard-liu-jd-ceo-about